A state of mind, a collective experience lived through four elements, represented by one logo.
At the center, a tree. Representing enduring strength, eternal life, beauty, wisdom, peace, survival, protection, rebirth and of course nature.
Surrounding the tree is a circle, representing the planet, the joining dualities into oneness: streets and forests, urban and outdoor.
Below the tree is a half-circle representing the community supporting the planet.
Above the tree, the four natural elements: wind, water, fire, earth.
A state of mind, a collective experience lived through four elements, represented by one logo.
At the center, a tree. Representing enduring strength, eternal life, beauty, wisdom, peace, survival, protection, rebirth and of course nature.
Surrounding the tree is a circle, representing the planet, the joining dualities into oneness: streets and forests, urban and outdoor.
Below the tree is a half-circle representing the community supporting the planet.
Above the tree, the four natural elements: wind, water, fire, earth.
Wind. Water. Fire. Earth
Come on a journey through the Element ecosystem and immerse yourself in the natural elements that have shaped us throughout the decades. The idea of Element was born from and forged through the properties of wind, water, fire and earth. The lessons and ideals we have learned and established from this conceptual journey beginning in 1992 have been nothing short of remarkable, whether that be through the act of skating or simply interacting with nature. Holding steadfastly onto these principles, they will guide Element through the next thirty years and beyond.
Element. Thirty years of skateboarding, naturally.
Element over the decades.
1992-2001
It all started in the underworld, back when skateboarding was in the underbelly of even the underground. Following the huge boom of the 1980s, the mega-companies and the fanfare, it all hit a wall.
Click to read more.
2002-2012
From roots in the streets to future in nature. As the Element tree grew, it expended its branches during its second decade of existence, exploring its own world and opening windows to new ones. Between 2002 and 2012, the company seeked fresh horizons to make it count. In skateboarding, Element pioneered inclusivity and a non-USA-centric approach.
Click to read more.
2012-2022
In the current decade, Element has kept exploring lesser-known environments to skateboarding's milieu - yet never denying its street roots. After all, the squad did win the dreaded Thrasher magazines's King of the Road extravaganza in 2017, as well as Transworld Skateboarding mag's best team award in 2013.
Click to read more.
Element over the decades.
1992-2001
It all started in the underworld, back when skateboarding was in the underbelly of even the underground. Following the huge boom of the 1980s, the mega-companies and the fanfare, it all hit a wall.
Click to read more.
2002-2012
From roots in the streets to future in nature. As the Element tree grew, it expended its branches during its second decade of existence, exploring its own world and opening windows to new ones. Between 2002 and 2012, the company seeked fresh horizons to make it count. In skateboarding, Element pioneered inclusivity and a non-USA-centric approach.
Click to read more.
2012-2022
In the current decade, Element has kept exploring lesser-known environments to skateboarding's milieu - yet never denying its street roots. After all, the squad did win the dreaded Thrasher magazines's King of the Road extravaganza in 2017, as well as Transworld Skateboarding mag's best team award in 2013.
Click to read more.
E.S.P Volume 2
Element skateboards presents E.S.P. Volume 2, an audio-visual journey made to stimulate the senses.
Filmed in locales all over the world from Paris to Mexico City to Finland and the United States and beyond, the Element team skated and filmed around the clock for more than a year to bring you this showcase of world-class skateboarding.
Released in conjunction with Element’s 30th anniversary, this video is a celebration of skateboarding and a way of looking at the world through a different lens.
This is ELEMENT. SKATEBOARD. PROJECTS. VOLUME 2.